PostConsumer Trends Society
PostConsum Trends
Consum Trends Society
Consumer behaviors
Study Shows U.S.
Consumers Age 20-29 Want Brands Involved In the Social, Political & Economic Issues They Care About ...
Consumer technology trends 2016: top 10 of the most exciting things
MINTEL IDENTIFIES FOUR KEY UK CONSUMER TRENDS FOR 2015
Technomic’s Take: 2015 Food Trends
Study of history - Arnold Toynbee
...Study of History - Arnold Toynbee
Toynbee selected 21 world civilizations in his study, of which 16 (according to the author) have perished.
He found out that only rarely an empire fell as a result of military defeat by another civilization.
He claims that the empires rather underwent a "cultural suicide" at some point of their history.
He basically gives five reasons for this cultural suicide, or in other words, breakdown of the empires...
Consumerism - Wikipedia, the free encyclopedia
Consumerism as a social and economic order and ideology encourages the acquisition of goods and services in ever-increasing amounts...
BRANDS SET TO DRIVE CONSUMER ENGAGEMENT THROUGH PERSONALISATION
AdWeek: A Glimpse Into the Millennial Mind: Preferred Tech, Products and Brand Engagement
The 10 hot consumer trends of 2014
Ericsson: Top 10 Consumer Trends for 2015
The 10 hot consumer trends for 2016
Foodservice Fundamentals Fast Track: Introduction to the Foodservice Industry - 2012
- 67. 1. Multi-Generational DemandsClient Logo
- 68. Who We Are (2012)+4 (2016):
Meet Your Neighbors Generation World War II ( > Age 75 ) 6%
Swing ( Age 63 - 75 +4) 9% - Baby Boomers ( Age 43 - 62 +4) 25%
Generation X ( Age 32 - 42 +4) 16% - Millennials ( Age14 - 31 +4) 25%
Post - Millennials (< Age 14 +4) 19% - 69. Generation Gap: Food at Home vs.Food Away-from-Home 39% 44% “I eat out morefrequently than Iprepare my own food at home.” 40% 33% All Millennials Gen X Boomers Base: 1,501 respondents ages 16 to 62 Scale: Top 2 Box rating on scale from 1-6 where 6 = agree completely and 1 = disagree completely 69
- 70. Generational Top Restaurant Spenders Restaurant Spending Share by Householder Age Age 75+ 5% 65 - 74 < Age 35 8% 24% 55 - 64 16% 35 - 44 45 - 54 23% 24% Source: Bureau of Labor Statistics Consumer Expenditure Survey 70
- 71. Generation Gap: Atmosphere All Millennials Gen X BoomersSit-down, Full Service Chain(Chili’s, Outback Steakhouse, Red Lobster, etc.)• To relatively quiet 68% 56% 71% 80%• To be lively with conversations from 32 44 29 20 other diners in the background 71
- 72. Generation Gap: Health & Wellness • Low sodium • Low fat • Low calories • Low carb • Portion control • Fresh • Organic • Local • Natural • Sustainable 72
- 73. Preferences for Natural andOrganic Skew Younger “Which of the following do you do on a regular basis?” 18% 14% 13% 14% 8% 8% Eat Foods that Eat Foods that Are Considered All-Natural are Organic Millennials Gen X Boomers Base: 1,501 consumer respondents Scale: Top 2 Box – 5/6 rating on a 6-point scale Source: Technomic, Generational Consumer Trend Report (2008) 73
- 74. Operator Strategies: AddressingMature Consumers’ Demands Senior Club Card Early Bird Special “55 Menu” Weekly Drawings to Win Senior Discounts Senior Loyalty Program Free Meal 28 Vegetables “Diet Smart Choice” @ Specialty Salad Bars Source: Technomic; ID Magazine 74
- 75. Operator Strategies: AddressingYoung Consumers’ Demands 75
- 76. Smart Phone Ordering Changingthe Landscape • Surpassed $1 billion in digital sales (US) • Digital sales account for over 30% of overall sales • iPhone and Android apps downloaded more than 3mm times • Mobile ordering sales account for 8% of sales. 76
- 77. Tweets To Eats 77
- 78. Kogi BBQLocation: Los Angeles, CA Korean FusionNumber of trucks: 4 • Kimchi Pastrami Melt • Black Jack QuesadillaWeb: www.kogibbq.com • Korean Short Rib Tacoshttp://twitter.com/kogibbq • Tofu TacosTwitter Followers: 63,366 • Chocolate Tres LechesFacebook Fans: 10,539 • Spicy BBQ Chicken Tacos • Burritos 78
- 79. Welcome to the Mainstream 79
The potential of business sensor technology
BELIEF IN THE SWIRLS OF OUR AGE by David Novák
VÍRA VE VÍRECH DOBY od: David Novák
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